This quarterly report focuses on a new region of the world each quarter. We highlight market sizing, details about popular games and genres, and other relevant information we feel is helpful towards gaining a good understanding of each respective region.
This quarter, we focused on Mexico. With a population of about 132.4 million, Mexico is the second most populous country in Latin America and the 11th most populous worldwide. Mexico ranks sixth in mobile gaming downloads globally, trailing India, the US, Brazil, Indonesia, and Russia (Google Play + iOS). For CY24,Mexico’s mobile gaming market generated approximately $676.2 million in IAP revenues. We estimate IAA revenues at between $600 million and $660 million, bringing Mexico’s total mobile gaming market to between $1.28 and $1.34 billion in CY24.

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This monthly report tracks the latest news and developments in the social and mobile games industry. Each month, we highlight the top 20 grossing games on the major U.S. app stores, analyze key trends and themes, and detail the latest investments and M&A transactions. Key updates this month Updated comparative valuation analysis Updated stock performance tracker (YTD'26) Updated gaming advertising spend data Feature: A Look at Popular Cozy Games in Asia
This report focuses on the Social Casino gaming market, which we define as free-to-play online Poker, Slots, Table Games and Bingo, on desktop and mobile devices. We have compiled data for the top grossing social casino games on Facebook, iOS, and Android for Q2 2026 and provide our revenue estimate for each major title and publisher. Additionally, we highlight KPIs, recent trends, and market-sizing estimates for the global social casino gaming market.
This quarterly report will focus on a new region of the world each quarter. We highlight market sizing, details about popular games and genres, and other relevant information we feel is helpful towards gaining a good understanding of each respective region.