This monthly report provides a digest of news developments and data points, including forecasts, for the regulated U.S. online casino and poker market. In this month’s report, we provide quick takes on the issues du jour, including BetMGM’s quarterly sequential GGR share gains in 2Q24 and a first peek at some of the assumptions that will drive our updated U.S. online casino market forecast; an analysis of 1H24 U.S. online casino app performance, featuring excerpts from our recent app testing report; highlights from the Eilers-Fantini Online Game Performance Database, including the continued standout performance of IGT titles Cash Eruption and Blackjack; our proprietary GGR-by-brand estimates for the national market and various states; by-brand analyses of promotional spending, gross hold, and app installs; and an updated analysis of digital advertising activity across top U.S.metros.
