U.S. Sports Betting Market Monitor – October 2022

This monthly report provides a digest of news developments and data points, including forecasts, for the emerging market for regulated sports betting in the United States. New content this month includes a look at NFL-time digital ad spend by the top U.S. OSB brands; quick takes on the issues du jour, including rumors of FanDuel dabbling in micro betting, resurgent chatter regarding Fanatics-Amelco deal, and a potential stack switch at WynnBET; an analysis of a potential ESPN-DraftKings partnership; and our proprietary GGR-by-brand estimates for the low-visibility Arizona, Colorado, Louisiana, Nevada, New Jersey, Tennessee, Virginia, West Virginia, and Wyoming online sports betting markets.