U.S. Sports Betting Market Monitor – September 2024

This monthly report provides a digest of news developments and data points, including forecasts, for the regulated U.S. sports betting market. New content this month includes quick takes on the issues du jour, including the latest from channel checks on NFL hold rate trends across weeks 1-3; an analysis of how the U.S. OSB comp landscape has significantly shifted since last year; a new analysis of OSB app download trends during the NFL season so far; and updated, proprietary GGR-by-brand estimates for low-visibility state OSB markets, as well as the national OSB market.

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